Bank Mega
MegaVisa - Thematic
The market of credit card is already packed with heavy players,
thus the most important thing is to combine soft selling
in the thematic and hard selling in the tactical. Here,
the card is giving away few MPVs as reward for the lucky
winner and yet we execute it without leaving the brand personality
that have to be built for the card itself by using the theme
of various emotional aspect that people can expect from
a credit card.
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