British Petroleum
BP Corporate Philosophy Film
"What We Stand For"
When BP took over ARCO, there are
some issues that need to be communicated clearly as to what
BP as worldwide company stands for in doing its operation
world wide. It's crucial to develop cooperation among employees,
creating understanding toward the management and thus minimize
fatality that might happened in the operational side.
The
15 minutes exclusive video was made with a dramatic storyline
that follows different person, different action which resulted
in different result. It taught staffs and management to
acknowledge which is right and wrong as well as the worst
case scenario that might happened if the rules were violated.
Xstream® hired different actresses, actors and BP own
employees to finish the 5 days shooting . The video was
a great success and become a standard training video in
many other country where BP operates.
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